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RACE

RACE: Digital Marketing Strategy for your Small Business

Hi there! ‘Welcome back to my channel’ let’s get straight into it! One approach to developing online marketing strategies for your small business is by using the RACE framework. RACE simply refers to – Reach, Act, Convert and Engage. Reach In the initial stage being the Reach stage, you want to make your potential audience […]

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How to find and keep online customers

How to Find and Keep Online Customers: A Comprehensive Guide

In today’s digital age, establishing a strong online presence is crucial for any business looking to thrive. With the right strategies, you not only attract new customers but also build lasting relationships that ultimately retain them. In this guide, we’ll explore effective methods to find and retain online customers, helping you unlock the full potential

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What if...

What If…

Circa 2021. 30/08/2021 Sometimes I wonder how God sees me… I think of some of the interviews I have had in the past and how the words “unfortunately”, “try again” blurred the other lines of text in the email. At a point in my life, rejection mails used to ruffle my career self-esteem. All that echoed

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JULY

Minutes to my 25th and I scrolled through pages on the internet of things one should have done before 25 and all I could do was laugh out loud. Although, I have always had my bucket list and thankfully I have ticked off at least one item on the list, however bucket lists are lifelong

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